Lakeside Perfume Shop store opening

The Perfume Shop – Boutique Launch at Lakeside Shopping Centre

When The Perfume Shop unveiled its brand-new Boutique concept store at Lakeside Shopping Centre, they needed more than just a store opening; they needed a striking, memorable experience that would capture the attention of thousands of shoppers.

A New Retail Concept That Deserved Attention

The Perfume Shop has been the UK’s largest specialist fragrance retailer for decades, and its new Boutique concept takes customer experience to the next level with personalised service, premium design, and a more intimate shopping environment.

With only a small number of Boutique stores planned nationwide, the opening of the Lakeside Shopping Centre location was a flagship event.

The goal was clear: attract attention from day one, drive footfall, and reinforce the brand’s reputation for excellence.

As one of the busiest shopping centres in the UK, Lakeside provided both the perfect stage and the perfect challenge… high traffic meant endless opportunities, but only the most impactful shopping centre graphics would cut through the noise.

End-to-End Delivery in Just One Week

The Perfume Shop entrusted ARC UK to deliver a turnkey project solution – from site survey through to production and installation – all within seven days. Our team thrives under pressure, and we executed the project seamlessly without compromising on quality.

The installation included:

PVC-free vinyl graphics are applied to glass panels on the rear of the central lifts adjacent to the Boutique store, creating a bold and sustainable visual statement.

Double-sided printed balustrade graphics designed for maximum visibility across high-traffic walkways within the shopping centre.

By using sustainable retail graphics such as PVC-free vinyl, the project not only delivered exceptional quality but also aligned with eco-friendly practices increasingly expected by both retailers and customers.

Creating Impact Where It Matters!

Our approach was simple but effective: make sure no shopper could miss the Boutique launch. The lift graphics drew attention at the heart of the centre, while the balustrade signage extended visibility across multiple sightlines.

The result was a premium, high-impact retail graphics installation that successfully promoted the new Boutique, reinforced The Perfume Shop’s brand identity, and generated excitement in one of the UK’s most competitive shopping environments.

Why Leading Retailers Choose ARC UK

This project at Lakeside Shopping Centre demonstrates why ARC UK is a trusted partner for shopping centre branding and store opening signage:

Speed without compromise: complete survey, production, and installation in just one week. Direct collaboration – working with The Perfume Shop team to meet brand and timing requirements.

Sustainability first: using PVC-free materials for a greener approach to retail graphics.

Proven expertise: specialists in high-impact graphics for busy shopping centres across the UK. From lift wraps and balustrade signage to hoardings and bespoke installations, ARC UK delivers retail graphics in the UK that capture attention and elevate customer experiences.

Partner With ARC UK for Your Next Store Launch

Whether you are opening a flagship concept store like The Perfume Shop or planning a multi-site rollout, ARC UK has the expertise to deliver powerful shopping centre graphics and store opening signage that drive awareness and engagement.

If you’re looking for a trusted partner to provide retail graphics in the UK, get in touch with ARC UK today. Together, we can transform your next store launch into a standout success.